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Why is Microsoft offering Windows 10 for free?


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#1 NZT48

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Posted 09 August 2015 - 03:15 PM

How does it make business sense?



#2 Cybes

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Posted 09 August 2015 - 03:40 PM

Free product =
more people install it =
bigger usage base =
more apps written for their platform =
more people will want to use that platform because that's where the apps are;

GOTO step 3.

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#3 codecreeper

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Posted 09 August 2015 - 04:12 PM

How does it make business sense?

 

To Stop Piracy and let everyone use it regardless of Price. Just sell the addons for profit.


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#4 bowlen

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Posted 09 August 2015 - 04:13 PM

Basically because they don't want to have such a fragmented market where people are using lots of versions of their product (ie W7, 8, 8.1 etc).  If they offer it for free, you'd be silly not to upgrade, so everyone does it, and in a year the majority of people will be running the latest OS.  As they're not going to be releasing a new one (ie they're going to be continuously upgrading and improving W10), as people upgrade their machines, they'll move over to it as well.  Then they only have to support 1 OS.


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#5 SquallStrife

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Posted 09 August 2015 - 04:54 PM

How does it make business sense?


First of all, it isn't free.

It is either:
- a free upgrade if you already own Windows 7 or 8 (hence already paid for it by purchasing those versions, or it being pre-installed on a factory-built computer)
or
- free to participate in the Insider program, where you get to use the OS for free in exchange for involuntarily testing potentially unstable new updates, features, and builds.

If you are building a brand new computer, and don't have a retail copy of a previous version of Windows to install, you pay for it. If you are a large business customer and obtain Windows through Software Assurance or other site licencing agreements, you pay for it. Simple.

Secondly, Microsoft offer a swathe of services via the Windows platform, just like Apple offers iCloud and App Store via OSX+iOS, and Google offers Play/Drive/etc via Anrdoid. There's way more to the equation than a sticker price on a DVD box.

What's the matter? Were you worried that somebody might have been doing something for non-selfish reasons? SOCIALISM??? ON MY INTERNET??

Something something free market something something.

Edited by SquallStrife, 09 August 2015 - 04:56 PM.

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#6 NZT48

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Posted 09 August 2015 - 05:22 PM

What the Jew are you on about?

 

What has being non-selfish got to do with socialism?

 

Of course I am not worried "somebody might have been doing something for non-selfish reasons".

 

It is free in the sense that it is free to people who have Windows 7 or Windows 8 or Windows 8.1. There is nothing wrong with my implication of "free".


Edited by NZT48, 09 August 2015 - 05:23 PM.


#7 SquallStrife

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Posted 09 August 2015 - 05:42 PM

Just throwing some keywords out there to trigger your text parsing algorithm. ;)

Your formulaic 'I am not "copy+paste long phrase from your post"' style responses are heavily reminiscent of a certain poster who was banned from here.

It's a free upgrade, but you need to have already purchased 7/8/8.1 (either directly, or through it being included on a purchased computer).

They're not giving away Windows to anybody that asks (notwithstanding the Insider program people), you need to pay for it in some form or another.

Apple release their new editions of OSX for "free", but you can't legally use them unless you already bought a Mac, so you have paid for it really.

Edited by SquallStrife, 09 August 2015 - 05:44 PM.

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#8 Nich...

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Posted 09 August 2015 - 05:49 PM

I heard they can offer it for free with the combined behind-the-scenes funding of the NSA and Teh Gays.

 

 

It's not a free upgrade, BTW.  It's a free* upgrade, *where you have to upgrade within 12 months.


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#9 NZT48

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Posted 09 August 2015 - 06:03 PM

I heard they can offer it for free with the combined behind-the-scenes funding of the NSA and Teh Gays.

I remember coming across an article that said something like Windows 10 gathers your data. I will have a read of the license agreement.



#10 Nich...

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Posted 09 August 2015 - 06:22 PM

Of course it gathers data.   There's data for usage metrics, debug info, a whole swathe of data for Cortana to help it better recognise your voice and handwriting, among others.

 

Reading the licence agreement is not particularly useful unless you both have a lot of time, and have a context to interpret it all in.


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#11 NZT48

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Posted 09 August 2015 - 06:27 PM

Of course of course it gathers data. I said "your" data.


Edited by NZT48, 09 August 2015 - 06:29 PM.


#12 Nich...

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Posted 09 August 2015 - 06:42 PM

That is all 'your' data.  Especially your search inputs.  Arguable more 'yours' than a unique advertising ID and however that's tracked/content generated.


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#13 bowlen

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Posted 10 August 2015 - 08:53 AM

There's a whole bunch of settings when you're going through the initial installation which ask you whether you're happy to transmit data to MS.  Just turn them all off...then remove your tinfoil hat. 


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#14 .:Cyb3rGlitch:.

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Posted 10 August 2015 - 09:33 AM

Read the privacy policy. It'll be shorter, and it's legally binding.

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#15 Master_Scythe

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Posted 10 August 2015 - 10:33 AM

Besides, you can turn off the data collecting features.

 

DoNotSpy10 does it in one click.


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#16 NZT48

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Posted 10 August 2015 - 01:16 PM

I had a look at the terms and I am not concerned.



#17 Xen

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Posted 10 August 2015 - 01:47 PM

Besides, you can turn off the data collecting features.

 

DoNotSpy10 does it in one click.

 

That is rather useful.



#18 sebbyreddan

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Posted 19 August 2015 - 10:03 PM

Ms will be able to drop support for Win 7 and 8...so a free upgrade is a cost saving for them...most people (average Joe) will never buy next version anyway unless it is with a new pc.



#19 bowlen

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Posted 20 August 2015 - 08:57 AM

Ms will be able to drop support for Win 7 and 8...so a free upgrade is a cost saving for them...most people (average Joe) will never buy next version anyway unless it is with a new pc.

Yep.  The whole idea is to get as many people on W10 as possible.  Offering the upgrade for free is a pretty good incentive to do that.


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#20 NZT48

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Posted 10 September 2015 - 12:22 PM

Microsoft will still have to support Windows 7 and Windows 8 and Windows 8.1 so I don't see why having more people using Windows 10 is a benefit.






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