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Hello, I am a PhD student from RMIT University. As part of my PhD research, I am carrying out research that investigates consumer perceptions and attitudes towards advertising and the use of brands in video games. My supervisor is Prof Linda Brennan. Her contact details are on the front page of my survey (link below). This study is paid for by the Australian government and is intended to provide useful information and to contribute to a greater understanding of the relationships between the consumer (video game players in particular), brands and advertising. The research was approved by the Design and Social Context College Human Ethics Advisory Network as a sub-committee of the RMIT Human Research Ethics Committee (HREC): DSC CHEAN B Project 0000019688-10/15. Your participation is completely voluntary and any data you give will be anonymous. If you are 18 years old and above, I would very much appreciate your participation in this project which will take approximately 10-15 minutes to complete online. To participate in this survey, please follow the link below: https://rmit.asia.qualtrics.com/SE/?SID=SV_8tPQSDzSo2de2Wx I would appreciate it if you could send this link to anyone who you know would be eligible to take part in this study. I truly appreciate your time and effort! Thanks! [This is NOT a commercially affiliated post, nor is it advertising. If you would like to know more about my research, please do not hesitate to contact me.]